Brand
Turning bedtime stories for kids into meditations for parents.
One third of parents in the US are overly stressed. No wonder, since having a kid is a full-time job. One of the only peaceful moments they get is when they read stories to their kids before bed. What if those stories could put their children to sleep and give their parents some well-deserved peace?
By partnering up with Penguin we added mindfulness exercises to classic fairytales, releasing them on the Headspace app on World Meditation Day.
CW:
Daliana Balan
Henry Small
AD:
Jonatan Fligelman
Miguel Marques
Thank you, next: